Posts about Agency management

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1. 
   Benchmark
   Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

   Benchmark on App Developers in Asia

   WFA benchmark on App Developers in Asia, conducted for a member looking for recommendations on best-in-class app developers in…

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2. 
   Benchmark
   Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

   Benchmark on Recommended digital agencies in South Korea

   WFA benchmark on recommended digital agencies in South Korea.

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3. 
   Benchmark
   Agencies & partnersAgency evaluationAgency remunerationIntegrated marketingAgency managementIntegrated marketing

   Benchmark on Pitch fees in South Africa

   Benchmark on Pitch fees in South Africa, conducted for a member that was told by the Association for Communication and Advertising…

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4. 
   Benchmark
   Agencies & partnersAgency evaluationAgency managementInfluencer marketingMarketing procurementMarketing structureMarketing capabilitiesMarketing organisationMarketing procurement

   Benchmark on managing usage rights

   Research looking at how specialist agencies are used to manage the negotiation of talent rights for celebrities, actors and…

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5. 
   Benchmark
   Agencies & partnersAgency evaluationIntegrated marketingAgency managementMarketing procurementIntegrated marketingMarketing procurement

   Benchmark on Recommended Experiential Agencies in Mexico

   Benchmark on Recommended Experiential Agencies in Mexico.

   Read more about "Benchmark on Recommended Experiential Agencies in Mexico"
6. 
   Benchmark
   Agencies & partnersAgency remunerationAgency rostersAgency management

   Survey on adserving management & payment

   Survey on ad-server management, including the number of suppliers worked with globally and whether this is increasing or being…

   Read more about "Survey on adserving management & payment"
7. 
   Benchmark
   Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing capabilitiesMarketing procurement

   Survey on digital recruitment agencies used by clients

   Survey to determine which agencies are used by clients to recruit senior digital analyst talent, in the UK and mainland Europe.

   Read more about "Survey on digital recruitment agencies used by clients"
8. 
   Benchmark
   Agencies & partnersAgency rostersAgency managementMarketing procurementMarketing structureMarketing organisationMarketing procurement

   Benchmark on splitting strategic media planning from buying

   Benchmark survey on whether clients have currently or previously aligned strategic media planning with a full service/creative…

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9. 
   Benchmark
   Agencies & partnersAgency evaluationAgency remunerationAgency managementMarketing procurementMarketing procurement

   Benchmark on health and safety compliance and media agency contracts

   Benchmark on whether clients have sight of the impact of health and safety compliance on media agency contracts.

   Read more about "Benchmark on health and safety compliance and media agency contracts"
10. 
    Benchmark
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing technologyMarketing organisationMarketing procurementMarketing technology

    Benchmark on working with digital asset management suppliers

    Benchmark on working with digital asset management suppliers and software providers who implement workflow management.

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11. 
    Benchmark
    Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing procurement

    Benchmark on recommended experiential and event agencies

    Benchmark on recommended experiential and event agencies with capabilities around mass sampling and total event management.

    Read more about "Benchmark on recommended experiential and event agencies"
12. 
    Guides & templates
    Programmatic & ad techAgencies & partnersTrends & forecastsAd techAgency managementMedia & analyticsPrivacy & tech

    Guide to Programmatic Media (2014)

    An introduction and guide to the programmatic media landscape, with focus on the suppliers and the different models of trading desks…

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