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I subscribeMarketing Capability team models differ from company to company, so which one is the best? Brenna Brandes, Global Marketing Services…
Overview of the Marketing Capability forum held in New York City on 24th April 2025
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
WFA member benchmark exploring the use of global marketing organisation consultancies
Overview of the In-House forum held remotely on 23rd January 2025
From diagnosis to activation, join this session to discover how Brainlabs identifies the moments and contexts where influencers can…
This live session is part of WFA’s practical webinar series, Knowledge Spotlights. In partnership with handpicked experts,…
Marketers have a tremendous opportunity to drive innovation and impact in 2025, says WFA President and Chief Marketing and…
Marketers fears about IP and copyright are stopping brands taking advantage of the benefits. This new WFA report highlights…
WFA's strategic partners share their global marketing predictions for…
The production landscape has evolved significantly since the last WFA survey in 2021. The sector appears to be in a state of flux, with many brands navigating the pressure to produce and deliver the necessary volume of content, often within tighter budgets and at increased speed.
Attendance is only open for companies that are signatories of the Responsible Marketing Pact (RMP).
WFA’s AI Community aims to equip brand marketers with the knowledge, insights and practical guidance needed to leverage the potential of AI in an effective, safe and responsible way.
Exclusively for Global/Regional Directors and "Head of" Insights & Analytics
For senior European public/government affairs professionals and national advertiser associations
Join the WFA Brussels team & other colleagues for informal drinks to welcome the new season on Thursday June 12, from 5:30 pm. For more information or questions, please contact us at events@wfanet.org.
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I subscribeWFA connects the best marketers from the world’s biggest brands and national associations from more than 60 markets. Together, they make marketing better by sharing unparalleled experiences, knowledge and leadership that are simply not available anywhere else. WFA represents 90% of global marketing communications spend.
You can’t solve every problem by yourself. That is why our members turn to the wisdom of our WFA network of global marketers. “You come to WFA meetings to learn, to listen, to borrow great ideas and to build on them. WFA is a fantastic community of people and if you’re not in it, you’re missing out.” - Raja Rajamannar, CMO Mastercard.