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  1.    Responsible Advertising and Children Programme: 2015 Year in Review
    Marketing strategyMarketing strategy

    Responsible Advertising and Children Programme: 2015 Year in Review

    2015 continued to see marketing to children grab the headlines.

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  2.    INSIGHT FORUM: 2015 Year in Review
    Marketing strategyMarketing strategy

    INSIGHT FORUM: 2015 Year in Review

    The INSIGHTFORUM was launched in 2014 and reflects a growing demand from WFA members to optimise market research and consumer…

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  3.    Policy Action Group: 2015 Year in Review

    Policy Action Group: 2015 Year in Review

    2015 was punctuated by the rise in an existential threat to the advertising ecosystem, global policy challenges and a landmark…

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  4.    WFA CEO: 2015 in review
    Advertising & policyMarketing strategyMarketing strategy

    WFA CEO: 2015 in review

    WFA CEO Stephan Loerke reflects on te year 2015

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