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Recommended law firms with media contract drafting experience
WFA member benchmark. For additional details, please log in.
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Global Marketer WeekMarketing procurementMarketing structureMarketing capabilitiesMarketing procurement
Overcoming people & capability challenges
Many WFA members have identified a lack of skilled resource as one of their major transformation challenges. The People &…
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Marketing procurementMarketing capabilitiesMarketing procurement
Benchmark on the use of crowd-sourcing
WFA benchmark on how to use crowd-sourcing, covering the opportunities and challenges in using this technique, and its application…
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WFA breaks down walls between Insights and Media
Two of the WFA's key workstreams have hosted a first-ever joint session to identify the best way to stop silo-ed thinking.
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Marketing structureMarketing capabilities
Benchmark on digital marketing training methods
WFA benchmark conducted for a member looking for digital marketing training methods.
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Agencies & partnersAgency evaluationAgency managementInfluencer marketingMarketing procurementMarketing structureMarketing capabilitiesMarketing organisationMarketing procurement
Benchmark on managing usage rights
Research looking at how specialist agencies are used to manage the negotiation of talent rights for celebrities, actors and…
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Agencies & partnersAgency evaluationAgency managementMarketing procurementMarketing capabilitiesMarketing procurement
Survey on digital recruitment agencies used by clients
Survey to determine which agencies are used by clients to recruit senior digital analyst talent, in the UK and mainland Europe.
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