Posts about Integrated marketing

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1. 
   Benchmark
   Integrated marketingIntegrated marketing

   Benchmark on Creative Agencies and the Multichannel Challenge

    

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2. 
   Benchmark
   Agencies & partnersAgency evaluationIntegrated marketingAgency managementIntegrated marketing

   Benchmark on Recommended search agencies in LATAM

   WFA benchmark conducted for a member looking for recommendations on search agencies in LATAM.

   Read more about "Benchmark on Recommended search agencies in LATAM"
3. 
   Event reports
   Integrated marketingIntegrated marketing

   IMC FORUM Meeting Overview London October 2015

    

   Read more about "IMC FORUM Meeting Overview London October 2015"
4. 
   Event reports
   Integrated marketingIntegrated marketing

   IMC FORUM Meeting Overview Miami September 2015

    

   Read more about "IMC FORUM Meeting Overview Miami September 2015"
5. 
   Video
   Integrated marketingIntegrated marketing

   Webinar on Reciprocity: The future of comms planning?

   In this webinar, Naked Communication's Will Collin explains why he believes the future of comms planning - and marketing…

   Read more about "Webinar on Reciprocity: The future of comms planning?"
6. 
   Benchmark
   Integrated marketingMarketing structureIntegrated marketingMarketing organisation

   Benchmark on C-suite roles and responsibilities

   This benchmark therefore looks at how many WFA members have roles such as  CDOs/ CIOs/ CTOs/etc. in their company and what key…

   Read more about "Benchmark on C-suite roles and responsibilities"
7. 
   Benchmark
   Agencies & partnersAgency evaluationAgency remunerationIntegrated marketingAgency managementIntegrated marketing

   Benchmark on Pitch fees in South Africa

   Benchmark on Pitch fees in South Africa, conducted for a member that was told by the Association for Communication and Advertising…

   Read more about "Benchmark on Pitch fees in South Africa"
8. 
   Benchmark
   Agencies & partnersAgency evaluationIntegrated marketingIntegrated marketing

   Benchmark on recommended global content agencies

   WFA Benchmark on global content agencies, conducted for a member looking for recommended agencies with global capabilities and…

   Read more about "Benchmark on recommended global content agencies"
9. 
   Benchmark
   Integrated marketingMarketing structureIntegrated marketingMarketing organisation

   Survey on digital resource engagement with brand marketing

   Survey to determine how digital teams and brand marketing teams typically engage with one another in global organisations. 

   Read more about "Survey on digital resource engagement with brand marketing"
10. 
    Event reports
    Integrated marketingIntegrated marketing

    IMC FORUM Meeting Overview Singapore May 2015

     

    Read more about "IMC FORUM Meeting Overview Singapore May 2015"
11. 
    Case studies
    Integrated marketingIntegrated marketing

    Integrated Agency Management

     

    Read more about "Integrated Agency Management"
12. 
    Benchmark
    Agencies & partnersAgency evaluationIntegrated marketingAgency managementMarketing procurementIntegrated marketingMarketing procurement

    Benchmark on Recommended Experiential Agencies in Mexico

    Benchmark on Recommended Experiential Agencies in Mexico.

    Read more about "Benchmark on Recommended Experiential Agencies in Mexico"