WFA Better Marketing Pod Ep 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia

WFA Better Marketing Pod Ep 23: On turning an airline into a travel super-app with Rudy Khaw, AirAsia

1 minute read

WFA podcast host David Wheldon speaks with Rudy Khaw, Chief Brand Officer at AirAsia, about marketing in postpandemic times and the process of turning an airline into a travel super-app.

Article details

  • Author:WFA

    WFA

Expert opinionVideo
9 February 2023

Watch the episode here:

The Better Marketing Pod explores the industry's biggest stories and the people in the industry shaping them. Subscribe to the podcast here:

YouTube Spotify Apple Podcasts Google Podcasts

   

Associated topics

Tags: Integrated marketingExpert opinionVideoDigital media transformationMarketing operationsIntegrated marketingDigital media transformationMarketing operations

Article details

  • Author:WFA

    WFA

Expert opinionVideo
9 February 2023